Founder's tools

Don't start from a blank page: a platform with the ready-made materials Mary was built on

Aleksandr Lukashevich September 17, 2026

Over six years in startups I've built up a folder I come back to more often than to any book: the checklists I used to get projects ready for investors, breakdowns of other people's pitch decks, and automation blueprints I put together for my own companies and for Mary's clients. It used to live in Notes and Google Drive. Now it's all on one platform: aleksashka.online. This article covers what's inside and who should grab it.

What it is

A platform with ready-made work. Not a course, not a channel and not a "community". You open a material, take the file or the blueprint and adapt it to your task. Every material is something I've already done and tested on my own projects. Mary is my 32nd. Before it there were 47 failures and 2 successes, more than $100,000 raised from investors and more than $500,000 earned from my own products.

The platform has one main rule: only things I've used myself go in. If a checklist didn't help me in a meeting with an investor, it isn't there.

What's inside

Four sections. They aren't about theory. They're about specific tasks that usually take a business owner weeks.

• Investors. How to prepare your materials, check your deck and run the search, from the first email to due diligence.
• Clients. How to find the right people and work with your database so it doesn't turn into a contact graveyard.
• Automations. Ready-made blueprints for tasks you don't want to do by hand: collecting leads, mailings, reports, reminders.
• For yourself. Personal systems: how I manage tasks, money and notes so my head stays free for the product.

You don't have to start from a blank page. You can take what already works for me and spend the weeks you save on your product.

Three materials you get right away

Right after payment you get three things from the investment section. I used them for my own rounds, and they're what people ask me to send most often after my talks.

1. Startup investment readiness checklist. 238 questions about your deck, metrics and documents. It's a Google Sheet: you mark what's ready and see where the gaps are. After the first pass there are usually more of them than you'd like.
2. Pitch deck structure guide. A breakdown of 1,579 funded decks and the 11 blocks that show up in almost every one of them. HTML + PDF, so you can keep it at hand while you build your own deck.
3. Pitch building guide. 123 slides on audience, goal, what's in it for the listener, and delivery. It's a Canva template: put in your own content and you have a talk, not a pile of facts.

More materials keep being added, and all updates are included in your access. You won't have to pay extra for a "second edition".

Who it's for

Three kinds of people. I've met each of them hundreds of times at forums and at the Hi-Tech Park Startup Center.

• A founder going out to raise money. The deck has been rewritten five times, and the investor still asks about things that aren't in it. The checklist and the breakdown of 1,579 decks close exactly that gap.
• A business owner who does "everything by hand". Leads in messengers, the client list in a manager's head. The automation blueprints show where to start so that in a month it runs without you.
• Someone who speaks in public. A jury, a pitch session, a presentation for a partner. The pitch building guide is what I've been using myself as a speaker for four years.

Who it's not for: people who want "inspiration". Inside are files and blueprints, not motivation. They only work if you open them and use them.

Where Mary comes in

Mary grew out of the same approach. Before building a platform where a manager sets up automation through a chat, I spent years building these automations by hand and laying them out as blueprints so I wouldn't do the same thing twice. The "Automations" section of the platform is that same logic, just without Mary: you see which steps a process is made of and can repeat it in any tool.

If you later want an agent to do these steps instead of a person, you'll already know exactly what to hand over to it. It's the fastest route to automation I know: first the blueprint, then the one who does the work.

See what's inside

Four sections. Three investment materials open right away.

Get access

How to get it

1. Open aleksashka.online and click "Get access".
2. Sign up for access. It takes a minute.
3. Start with the investment readiness checklist: go through the 238 questions and honestly mark what's ready. It'll take an evening and save you a month.

Updates and breakdowns of new materials are posted in the Telegram channel @aleksashkachannel. You can also send questions about any file there.